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Partnering with Honest Mary’s

Building Better Food Systems Together

Some partnerships begin with shared ingredients. Others begin with shared values.

Our collaboration with Honest Mary’s is rooted in a mutual commitment to transparency, nourishment, and responsible sourcing. Known for their vegetable-forward grain bowls and scratch-made offerings, Honest Mary’s has built a loyal following by focusing on real food made with intention.

Yaupon Tea being poured into glass mug.

Their approach is simple but disciplined:

  • Whole ingredients

  • Thoughtful sourcing

  • Seasonal awareness

  • Operational transparency

CatSpring Yaupon operates from a similar foundation. Regenerative harvest, domestic production, and Indigenous stewardship guide how we bring yaupon to market.

Together, this collaboration reflects a broader movement toward ingredient integrity across both food and beverage.

A Shared Commitment to Transparency

Honest Mary’s has built its brand on clarity. Guests know what they are eating and where it comes from. That expectation of openness extends beyond food into the beverage program. It is reflected in how they describe their own approach:

“We believe in serving honest food made from whole ingredients.”

Yaupon fits naturally within that ecosystem.

As a domestically grown tea harvested in Texas, yaupon offers traceability and agricultural accountability in a category often dominated by overseas sourcing. 

That standard of accountability is reflected in the certifications that guide our work:

For a restaurant that prioritizes transparency in its kitchen, offering a beverage rooted in similar standards creates alignment across the entire menu.

Close up of a hand holding a yaupon holly branch.

Expanding the Beverage Conversation

Honest Mary’s menu reflects a modern understanding of nourishment. Their bowls are designed to feel balanced, energizing, and satisfying without excess. The beverage program follows the same philosophy.

Yaupon contributes to that balance.

As America’s only native caffeine source, it provides a steady lift that complements a midday meal or afternoon reset. It is smooth and approachable, making it accessible to guests who may not be familiar with native tea traditions.

More importantly, it expands the conversation around what responsible caffeine sourcing can look like in a fast-casual setting.

Instead of relying exclusively on imported tea or coffee, Honest Mary’s offers a domestic alternative that:

  • Supports regenerative land management

  • Strengthens regional agriculture

  • Reduces supply chain complexity

  • Honors Indigenous botanical history

This is not a dramatic menu overhaul. It is a thoughtful addition.

Rooted in Texas

Both Honest Mary’s and CatSpring Yaupon are deeply connected to Texas.

Honest Mary’s brings together locally influenced ingredients in a format that feels modern and accessible. CatSpring harvests yaupon from native Texas landscapes, restoring grasslands while building rural employment opportunities.

That shared geography matters.

It shortens the distance between land and plate. It strengthens regional food systems. It demonstrates that sustainability is not abstract. It is built through daily operational decisions.

Through our wholesale offerings, CatSpring Yaupon supplies organic yaupon tea to Honest Mary’s as part of a broader effort to integrate regenerative ingredients into hospitality environments.

This collaboration allows guests to experience yaupon in a setting that already values intentional sourcing and menu transparency.

Abianne Falla drinking tea while sitting on porch

Looking Ahead

Yaupon is still emerging within mainstream beverage programs, especially in restaurant settings. Partnerships like this help normalize native tea within everyday dining experiences.

Honest Mary’s provides a platform rooted in ingredient integrity and operational clarity. CatSpring Yaupon provides regenerative agricultural systems and certified ethical harvest standards.

Together, we are contributing to a more resilient domestic food and beverage landscape.

This partnership represents more than adding a tea to a menu. It reflects a shared responsibility for how ingredients are grown, sourced, and served.

We are proud to build that future together.

Looking to expand your beverage program with domestically grown, Regenerative Organic Certified yaupon? Learn more about becoming a CatSpring Yaupon wholesale partner here.

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